In 2021, I sought to expand my freelance expertise by gaining formal agency experience. I joined Sapphital Limited as the Creative Lead, where I was entrusted with overseeing creative direction and executing a wide range of branding, design, and digital projects. This role allowed me to work closely with corporate and government clients, offering unique insights into their specific needs and challenges.
Beyond honing my technical skills, I gained invaluable experience in team management, project workflows, and client collaboration. My time at Sapphital solidified my ability to deliver exceptional results in fast-paced, high-stakes environments while managing multiple priorities seamlessly.
Key Takeaways
- Introduction to CRMs: Enhanced task tracking and reporting processes, enabling efficient project oversight.
- Improved Team Management: Developed team-building strategies and leadership skills, fostering a collaborative and productive work environment.
- Corporate & Government Focus: Gained a deeper understanding of client-specific branding and design needs, tailoring solutions to meet diverse objectives.
- Time Management & Prioritization: Mastered multitasking and deadline management across various complex projects.
Notable Contributions
Progressive Women Academy
Spearheaded the rebrand, developing a comprehensive brand style guide to maintain consistency across all touchpoints. Designed a flexible logo that could adapt seamlessly to the academy’s diverse branding needs.
NEXA (Nigerian Export Academy)
Conceptualized and executed a modern logo design and branding strategy to create a professional and recognizable identity for the academy.
NEXIM Bank Brochure
Served as the design lead for the brochure showcased at the 2021 Intra-African Trade Fair, delivering a polished, visually engaging presentation that aligned with the bank’s prestige.
Website Redesign and development
Revamped the design and user interface of a company website, implementing the new design on WiX to ensure a cohesive, user-friendly experience aligned with the company’s brand identity.
